Text blast services are revolutionizing the marketing and polling industries by enabling organizations to communicate instantly with prospects, customers, fans Text blast services are available online and will allow organizations to send and receive text (SMS) messages to the masses. Permission based bulk texting, also known as text broadcasting, is on track to become the latest way businesses, non-profits and sports and art organizations, communicate with their contacts. The beauty of texting is that it can be done online without the need to buy any hardware or software. Moreover, start up costs are very low compared to other marketing alternatives. There are several areas that are becoming prominent as texting technology grabs hold in the mainstream marketplace: 1) General Text Blasting and Keyword Response: You can now tap into the world's most robust text messaging system and begin interacting with your contacts and audience in ways only limited by your imagination. Not only can you send a text to hundreds or thousands at a time, but you can also receive text messages by using "keywords" that will enable you to send out automated and immediate responses. No other texting system is faster, easier or more cost effective. 2) Sending Text SMS Coupons: Want to see how text couponing works? Grab your cell phone and text the word HUNGRY to the number 81888. (HUNGRY doesn't have to be in uppercase, because lower case works too.) Wait 5 seconds and see what you get back. That's an example of how a restaurant can let its patrons know what the lunch special is each day. There are thousands of coupon applications. One mobile marketing agency called text coupons the "the new disruptor" because it has emerged on the scene faster than any other new medium over the past 90 years. Text couponing will grow 30% over the next two years and by 2013, advertisers will be spending over $10 Billion a year on text or "mobile marketing." 3) College Texting SMS Services: Higher education is turning to text as the preferred method of communication -- unlike email, students check their incoming texts immediately. The campus applications are limitless and schools are using text to notify students quickly and easily. There are three times more mobile cell phones in the United States than there are televisions. Nearly 80% of the entire population, including children, have cell phones and nearly 100% of those can receive text messages. Unlike email, newspapers or magazines, 95% of students who receive text messages actually read them immediately upon receipt. 4) Text polling: You've already seen text polling on the network reality shows that let the audience vote for their favorite singer or dancer. Interestingly enough, the shows have made people wait until the next day or week to see the results. But text polling can work much faster. In fact, it's instant and television and radio shows can ask their viewers and listeners their opinions and post them in real time. Posting live text polling results is ushering in a whole new era of audience interactivity. Now you can ask viewers to weigh in on the pressing issues of the day. With virtually no ramp up time required, you can just log into your secured text polling account online, and with just a few clicks, launch your next polling program. OrangePoint Communications specializes in texting communication and provides users with a convenient, easy and fast way to begin incorporating texting within their marketing communication programs.